Businesses spend a lot of money having a website built only to find that it’s not converting visitors into customers.

Why?

Because their website wasn’t designed with the customer’s experience in mind.

Problems can range from visual issues such as outdated graphics or insufficient contrast between text and background colors, to more substantial issues like slow page loading and broken site links.

The Locksmith Agency will build you a custom, mobile friendly site that looks great and works well on any device.

Of course, your digital locksmith marketing efforts don’t stop there with us. We also believe in the importance of developing a plan that will keep people engaged. That’s why we also offer high quality content marketing and for your website. Customers want to learn about your services. The Locksmith Agency has real working knowledge of locksmith services and products, because we are locksmiths too.

When most people use the Internet, they often don’t have a direct site or name in mind. They go to Google, Bing, or their preferred search engine, enter a search term (a “keyword search”) and then they click on the site that looks the most relevant to their search.

According to Search Engine People, approximately 75% of clicks are on the first page of search results, with the very first listing receiving as many as 33% of those clicks. If your locksmith business isn’t on that first page then your chances of being found are greatly reduced.

Search Engine Optimization, or SEO, helps you get the lion’s share of those clicks and conversions. We’ll help you find the right keywords and greatly improve your search page rankings.

Many search engines and social media sites also give you the option of paying your way to the top through Pay-Per-Click or PPC ads. With these ads you only pay when someone clicks on your ad.

Although there’s no question that PPC marketing produces results, not all paid traffic is good traffic. With digital locksmith marketing, you have to know what the best keywords are as well as how to test and optimize your ads to get the most bang for your buck.

A lot of these nuances can only be learned by practice, and The Locksmith Agency has years of practice designing and deploying effective PPC advertising campaigns.

In the eyes of today’s consumers, if you’re not using Social Media, you don’t exist. People rely on online reviews and social media to evaluate the trustworthiness of a company before they make a purchase.

People want to see that you respond to customers and that you engage on social media. Now more than ever, reputation management is essential.

The Locksmith Agency will work with you towards developing a strong and active social media presence that drives visitors to your website and converts them to paying customers.

When folks are researching locksmiths online, they’re not looking for information on locksmiths in the next state over. They want local, legitimate locksmiths in their own city, and we will help those local customers find you.

As part of The Locksmith Agency’s digital marketing efforts, we will help boost your search result ranking for your local region.

After all, it isn’t always about what you know so much as about being in the right place at the right time.

In all of this talk of websites and the Internet, it’s also worth noting that many people rely on trade-specific directories to help them verify a business before calling them.

The Locksmith Agency has built two niche locksmith directories called 1-800-Unlocks and the Fair Trade Locksmith Directory. Over the course of many years we have hand-picked and entered locksmith listings into these directories. No phony locksmiths are allowed into these sites and stringent rules are in place to protect the integrity of these websites. These sites have accumulated thousands of real locksmith listings which has resulted in great domain trust flow and great SEO.

Let The Locksmith Agency utilize our hard work to your benefit. When your website is built, we will tie it into these directories with custom content and keyword ranking reports to strengthen and support your main local website. No other marketing company has this feature. No scammers will be allowed in. Only one business will be promoted in a given city for maximum exposure. Will that be your business? Contact us today to begin the vetting process.